Reterna gets your spa into the top of the Google map pack — and answers every lead fast enough to keep it. Local search and lead response, done for you, on the software you already run.
Show me where I rank 15 minutes. We run a live rank grid across your service area and show you exactly where you place against the spas near you. You keep the grid either way.Someone within a few miles of you is typing “botox near me” right now. They will look at the three results on the map, read a handful of reviews, and contact one — usually within the hour, usually without scrolling further. None of that is a judgment on your injector. It’s a judgment on your listing.
The map pack shows three spas. If you’re the fourth, most searchers never see you — no matter how good your work is.
You might rank well at your own address and vanish a mile away. Most owners have never seen their coverage mapped, so they don’t know where they disappear.
Review velocity is the strongest lever you actually control. Most spas ask inconsistently, then wonder why a newer competitor outranks them.
Getting found only counts if someone answers. Calls hit voicemail and forms sit overnight — and the patient books with whoever replied first.
These are fixable, and they’re fixable in a specific order. Most spas do it backwards.
Plenty of people will sell you an audit of your Google listing. Reterna runs the listing — categories, services, photos, posts, the citation set, and a review engine that actually asks — and builds the lead response that catches what the listing brings in.
You don’t learn new software and you don’t hire anyone. We work on top of the stack you already have, and you get a monthly rank grid showing what moved.
Your listing and your lead response are ours to run. Your front desk does nothing new.
Boulevard, Zenoti, whatever you run today — no rip-and-replace, no migration.
A rank grid across your service area every month. Not impressions, not “engagement” — where you actually place, block by block.
When bookings are soft, the instinct is to buy ads. That’s pouring water into a bucket with holes in it — you pay for traffic that leaks out through a listing nobody finds and a phone nobody answers. We work the order that makes every later dollar go further.
Your scheduling software almost certainly ships rebooking, recall, and win-back tools. Most spas never turned them on. We do that with you, in your system — no new subscription.
Google Business Profile, categories, services, citations, and a review engine that asks every happy patient. This is the pillar everything else sits on.
Calls, forms, and DMs get an instant response and a booking link — before the searcher moves to the next spa on the map.
Only once the first three hold do paid ads make sense. We gate it deliberately, because ads into a leaky bucket is how marketing budgets get wasted.
Get found, answer fast — then, and only then, pay for traffic.
No leap of faith, and no discovery call that’s secretly a pitch. We start by showing you something you don’t currently have.
On a 15-minute call we run a live grid across your service area and show you where you place for the treatments that actually pay — at your address, and a mile out in every direction. Most owners have never seen this. You keep it whether or not we work together.
We take over the listing: primary and secondary categories, services and descriptions, the citation set, photos and posts, and a review engine that asks every satisfied patient and drafts your responses. The grid gets re-run monthly so you can watch coverage expand.
Once you’re getting found, we make sure nothing that comes in goes unanswered. Paid ads come last, and only when the first two are holding. If they aren’t, we’ll tell you to wait.
The grid tends to make the decision on its own. Owners are rarely surprised that they rank below someone — they’re surprised by how fast it drops off a few blocks away.
Reterna is selecting a limited group of independent med spas as founding clients. Founding clients get direct, founder-led attention on every build and preferential terms locked in for the life of the engagement, while we earn the case studies that come next.
This isn’t a discount play. It’s a trade: you get an operator personally accountable for your rankings; we get a handful of clinics whose results we can stand behind. When the founding spots are filled, they’re filled.
The Retention Activation Audit is credited in full against your first month if you start within 30 days — so the diagnostic costs you nothing if you continue. From there it’s month to month: no annual contract, no setup fee, and a rank grid every month so you can see for yourself whether coverage is moving before you decide to stay.
What you’re not signing up for: No long-term contract. No new software for your team to learn. No rip-and-replace of the system you already run.
Fix the bucket, then fill it. Each rung earns the next, and we’d rather tell you to stay where you are than sell you the one above it. The shape:
A working session in your own software. We go feature by feature through the rebooking, recall, and win-back tools you’re already paying for, switch on the ones that fit your treatment cycles, and leave you running them. Credited in full toward your first month if you start within 30 days.
Start hereThe pillar. Your Google Business Profile run properly — categories, services, citations, photos and posts — plus a review engine that asks every satisfied patient, and a rank grid every month showing where your coverage actually moved.
Everything above, plus lead response: calls, forms, and DMs answered in minutes with a booking link, so the visibility you’re paying for converts instead of going to whoever picked up first.
Most chosenAdds managed paid acquisition and creative on top. Gated on purpose: we only open this rung once the foundation and lead response are holding. Ad spend runs on your own account, passed through with no markup.
For context: a single med-spa patient is commonly worth $1,000–$3,000 a year. The math on these rungs is a handful of patients, not a marketing gamble — and we’ll do that math with you on the call rather than asking you to take it on faith.
Your scheduler runs the clinic — it doesn’t go get you found. Nothing in Boulevard or Zenoti manages your Google Business Profile, builds your citation set, or keeps review velocity up, and those are what decide whether a searcher ever sees you. On the retention side it’s the opposite problem: your software probably already ships rebooking and win-back tools you’re paying for and not using. We don’t resell you those. We switch them on in the audit and leave them with you.
Honestly, yes — the individual tasks aren’t secret. What’s hard is doing them every week for a year while you’re running a clinic. Review asks go out consistently or they don’t work; posts and photos stay current or the profile goes stale; citations get audited or they quietly rot. We’re buying you the consistency, and giving you a monthly grid so you can check we’re actually delivering it.
A rank grid across your service area, re-run every month. It shows your position for your money treatments at your address and at points around it, so you can watch coverage expand block by block — or see that it hasn’t. It’s a harder number to hide behind than impressions or “engagement,” which is why we lead with it.
Local search rewards consistency over months, not days — anyone promising you the top three in a fortnight is selling something. Profile and category fixes can move things within weeks; review velocity and citation work compound over a quarter or two. The audit is the exception: it’s a working session, so whatever you switch on that day starts running that day.
The local search work touches no patient data at all — it’s your public profile. The audit happens inside your software, with your team, and nothing leaves it. Where lead response does involve patient details, it runs through HIPAA-eligible infrastructure under a signed Business Associate Agreement, and protected health information never sits in a message body. We’ll walk you through exactly how on the call.
$997 one-time for the Retention Activation Audit, credited toward your first month if you start within 30 days. Then $1,500/mo for the Local SEO Foundation, $3,000/mo to add lead response, and $6,000/mo for full managed acquisition including paid — that top rung only once the rest is holding. Month to month, no annual contract.
Fifteen minutes. We run the grid on your service area before we talk, walk you through where you show up and where you disappear, and tell you straight whether we’re the right fit. The grid is yours either way. If a founding spot makes sense, we’ll talk terms.